Thursday, January 20, 2011

Carpet & area rug market report: carpet still a dominant force, but competitive pressures abound.


Not everyone is thrilled by the rapid rise of hard surface flooring. Those focused on the industry's soft side--the carpeting and areas rugs that still account for the lion's share of total flooring volume--say their end of the business is being challenged on a number of fronts. While the segment remains firmly entrenched as a core category in flooring, our survey of retailers and contractors suggests that it is an area that is also undergoing a number of significant changes.

Apart from the growing popularity of laminate, hardwood and other non-carpet options, the universe of carpet sellers is expanding. Most noticeably has been the influence of big box retailers. While there has also been a groundswell of Internet options for buying carpet, they typically do not come from brick and mortar retailers. Those participating in the survey mostly use the …

Ref: Carpet & Rug Institutes Carpet Maintenance Guidelines
Products I Like To Clean My Carpets: Febreze Carpet care


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